Privacy Policy

Dr Lucy Lyons Inc., is committed to providing patients with exceptional service.  Providing this service involves the collection, use and disclosure of some personal information about our patients. Protecting this personal information is one of our highest priorities.


We always respect our patients’ privacy and safeguard their personal information. We have strengthened our commitment to protecting personal information as a result of British Columbia’s Personal Information Protection Act (PIPA).  PIPA sets out the ground rules for how B.C. businesses and not-for-profit organizations may collect, use and disclose personal information.


We will inform our patients of why and how we collect, use and disclose their personal information, obtain their consent where required, and only handle their personal information in a manner that a reasonable person would consider appropriate in the circumstances.


This Personal Information Protection Policy, in compliance with PIPA, outlines the principles and practices we will follow in protecting patients’ personal information.  Our privacy commitment includes ensuring the accuracy, confidentiality, and security of our patients’ personal information and allowing our patients’ to request access to, and correction of, their personal information.

This Privacy Policy was last updated on November 16th 2020.



Personal Information –means information about an identifiable individual E.g., including name, age, home address, Care card number, medical information.  Personal information does not include contact information (described below).



Contact information – means information that would enable an individual to be contacted at a place of business and includes name, position name or title, business telephone number, business address, business email or business fax number.  Contact information is not covered by this policy or PIPA.

Privacy Officer – means the individual designated responsibility for ensuring that Dr Lucy A Lyons Inc. complies with this policy and PIPA.


Policy 1 – Collecting Personal Information


1.1  Unless the purposes for collecting personal information are obvious and the patient voluntarily provides his or her personal information for those purposes, we will communicate the purposes for which personal information is being collected, either orally or in writing, before or at the time of collection.


1.2  We will only collect patient information that is necessary to fulfill the following purposes:


  • To verify identity; We may collect name, address, date of birth, care card number

  • To identify patient preferences;

  • To understand the medical and other needs of our patients

  • To deliver requested products and services

  • To provide medical services;

  • To enroll the client in a program;

  • To send out association membership information;

  • To contact our patients for fundraising;

  • To ensure a high standard of service to our patients;

  • To meet regulatory requirements;




Policy 2 – Consent


2.1  We will obtain patient consent to collect, use or disclose personal information (except where, as noted below, we are authorized to do so without consent).


2.2  Consent can be provided orally, electronically, through an athorised representative or it can be implied where the purpose for collecting using or disclosing the personal information would be considered obvious and the patient voluntarily provides personal information for that purpose.


2.3  Consent may also be implied where a patient is given notice and a reasonable opportunity to opt-out of his or her personal information being used for mail-outs, the marketing of new services or products, fundraising and the patient does not opt-out.


2.4  Subject to certain exceptions (e.g., the personal information is necessary to provide the service or product, or the withdrawal of consent would frustrate the performance of a legal obligation), patients can withhold or withdraw their consent for Dr Lucy A Lyons Inc. to use their personal information in certain ways.  A patient’s decision to withhold or withdraw their consent to certain uses of personal information may restrict our ability to provide a particular service or product.  If so, we will explain the situation to assist the patient in making the decision.


2.5  We may collect, use or disclose personal information without the patient’s knowledge or consent in the following limited circumstances:

  • When the collection, use or disclosure of personal information is permitted or required by law;

  • In an emergency that threatens an individual's life, health, or personal security;

  • When the personal information is available from a public source (e.g., a telephone directory);

  • When we require legal advice from a lawyer;

  • For the purposes of collecting a debt;

  • To protect ourselves from fraud;

  • To investigate an anticipated breach of an agreement or a contravention of law


Policy 3 – Using and Disclosing Personal Information


3.1  We will only use or disclose patient personal information where necessary to fulfill the purposes identified at the time of collection, or for a purpose reasonably related to those purposes such as:

  • To conduct patient surveys in order to enhance the provision of our services;

  • To contact our patients directly about products and services that may be of interest


3.2  We will not use or disclose patient personal information for any additional purpose unless we obtain consent to do so.


3.3  We will not sell patient lists or personal information to other parties unless we have consent to do so

Policy 4 – Retaining Personal Information


4.1  If we use patient personal information to make a decision that directly affects the patient, we will retain that personal information for at least one year so that the patient has a reasonable opportunity to request access to it.


4.2  Subject to policy 4.1, we will retain patient personal information only as long as necessary to fulfill the identified purposes or a legal or business purpose.

Policy 5 – Ensuring Accuracy of Personal Information


5.1  We will make reasonable efforts to ensure that patient personal information is accurate and complete where it may be used to make a decision about the patient or disclosed to another organization.


5.2  Patients may request correction to their personal information in order to ensure its accuracy and completeness.  A request to correct personal information must be made in writing and provide sufficient detail to identify the personal information and the correction being sought.


5.3  If the personal information is demonstrated to be inaccurate or incomplete, we will correct the information as required and send the corrected information to any organization to which we disclosed the personal information in the previous year.  If the correction is not made, we will note patients’ correction request in the file.

Policy 6 – Securing Personal Information


6.1  We are committed to ensuring the security of patient personal information in order to protect it from unauthorized access, collection, use, disclosure, copying, modification or disposal or similar risks.


6.2  We will follow appropriate security measures to ensure that patient personal information is appropriately protected, including: using locked filing cabinets; physically securing offices where personal information is held; the use of user IDs, passwords, encryption, firewalls; and restricting employee access to personal information as appropriate (i.e., only those that need to know will have access)


6.3  We will use appropriate security measures when destroying patients’ personal information.


6.4  We will continually review and update our security policies and controls as technology changes to ensure ongoing personal information security.

Policy 7 – Providing Patients Access to Personal Information


7.1  Patients have a right to access their personal information, subject to limited exceptions. The exceptions include where disclosure would reveal personal information about another individual.


7.2  A request to access personal information must be made in writing and provide sufficient detail to identify the personal information being sought.


7.3  Upon request, we will also tell patients how we use their personal information and to whom it has been disclosed if applicable.


7.4  We will make the requested information available within 30 business days, or provide written notice of an extension where additional time is required to fulfill the request.


7.5  A minimal fee may be charged for providing access to personal information.  Where a fee may apply, we will inform the patient of the cost and request further direction from the patient on whether or not we should proceed with the request.


7.6  If a request is refused in full or in part, we will notify the patient in writing, providing the reasons for refusal and the recourse available to the patient.

Policy 8 – Questions and Complaints:  The Role of the Privacy Officer or designated individual


8.1  The Privacy Officer is responsible for ensuring Dr Lucy A Lyons Inc’s compliance with this policy and the Personal Information Protection Act.


8.2  Patients should direct any complaints, concerns or questions regarding Dr Lucy A Lyons Inc’s compliance in writing to the Privacy Officer. If the Privacy Officer is unable to resolve the concern, the patient may also write to the Information and Privacy Commissioner of British Columbia.

Contact information for the Privacy Officer:

Privacy Officer name: Dr Lucy Lyons